A good job board platform helps a web publisher to access and build a reliable job board and to earn viable income. For developing and maintaining a good monetization strategy for a company website, a job board platform is critical. They help connect employers to prospective workers.
You should therefore, ensure that you have the right software to achieve an efficient revenue stream. If you have a poorly designed job board, you will reduce the level of traffic and the money along with it.
A good job board should let you adjust it to the changing needs and preferences. It is important that it uses the latest advancement of technology and classify your uploads appropriately. For example, you need a systematic arrangement of user resumes. The consequent data on job opportunities should also be easily interpreted.
Features of Job Board
Administrative Role
A good job board software lets the employer conduct their administrative duties. They should be able to delete unwanted profiles, track applications, and communicate with the job seekers. Employers appreciate the ability to add notes onto the received resumes for their reference. To find the right person for a job, the employers should be able to receive frequent updates and alerts of specific applications. An employer may use another account with varying permission levels to organize their work.
Employer Customization
Job boards allow you to customize the appearance and also data collection designs. Select a software that gives you the opportunity to frequently adjust colors and characteristics of the website. This feature helps you harmonize the overall design and still maintain the fundamentals of the site. As an employer you can adjust the various categories to help you interact better with users. You may change the search criteria to be either by location or department as the keyword.
User Customization
When you let job seekers enjoy the freedom to make changes on your websites to their preferences, they gain trust in you. You may allow them to flag job listings they are not interested or qualified for. This feature helps the employer to offer correct information making the website relevant to the users. The job seekers should also have the opportunity to complete their applications online, edit and save their searches, and upload documents with ease.
Choosing Job Board Technology
Choosing job board technology for web publishers or trade publishers depends on business processes. The prospective revenue streams include premium advertising, CPM advertising and sponsored content. Custom job boards come in handy because there is always something you want to change for improvement.
You can choose to build and host a job board yourself. You will have to program and edit the job board. Although it is tedious, you will keep the proceeds. You will however, hire the services of a programmer. Majority of people refrain from approaching a sole controller of a job board although it has the benefit of reaping all rewards.
Instead of hosting a website by yourself, place a job board hosted somewhere else. Some of these options are free. It relieves you the burden of creating a job board alone. Although it limits your income depending on the terms of the host. Other policies vary too for example back-filling rules. Although you are able to quickly create it, you will not be free to change it according to your preferences. Apart from limited funds, you will also be restricted with the host company’s terms and condition. Most of them do not allow you to customize freely.
How much do you need to run a job board?
The main reason for running a job board is to generate an income. There are a wide variety of software products whose cost varies widely.
Open source
Several Open source Job Board software products are available. Anyone can easily begin to create their job board here. If you are a programmer, then you will find the access source codes useful to customize your website. If you have the skills, you may adjust the board according to your needs.
Partnership Based
A partnership based software joins a web publisher and software provider in an agreement. This is the sustainable next generation technology. Web publishers also access the platform at zero cost.
Hosted
Hosted or subscription based job board software relieves you the burden of having to install it in your server. They have typical low start-up expenses but rise with their dependence. You are however, not in control of the upgrades and patches.
Licensed
A licensed product is an on-site software that lets you install on your server. The license is renewable at a fee but there are not recruiting fees. There is however, a high charge for the buy in. Note that it is illegal to be found with an expired product. With this product, you are free to install patches and make your desired upgrades.
Take time to consider your choices base on your needs, budget and target audience. To access a wide range of users today, make it easy for mobile users. Since almost everyone has a smartphone and is always checking on it, utilize the opportunity to provide them with frequent updates. In fact, without your job board on mobile devices, your progress is marred. Remember to use a link to a video because research shows that those with a video attract more visitors.