{"id":1178,"date":"2018-07-06T12:03:18","date_gmt":"2018-07-06T12:03:18","guid":{"rendered":"https:\/\/ejobsitesoftware.com\/blog\/?p=1178"},"modified":"2018-07-06T12:03:18","modified_gmt":"2018-07-06T12:03:18","slug":"how-firms-can-do-a-better-job-developing-marketing-talent","status":"publish","type":"post","link":"https:\/\/ejobsitesoftware.com\/blog\/how-firms-can-do-a-better-job-developing-marketing-talent\/","title":{"rendered":"How Firms Can Do A Better Job Developing Marketing Talent?"},"content":{"rendered":"

By Kimberly A. Whitler<\/p>\n

There is arguably no function that is undergoing as much change as marketing. Between shifting consumer habits, digital transformation, and the need to migrate toward the analytical side of marketing, what marketers do, who they work with, and how they impact the firm is changing dramatically. Consequently, one area that CMOs are grappling with is how to develop their organizations to navigate the changing landscape effectively.<\/p>\n

Harte Hanks, a marketing services firm, has regular advisory board meetings that bring together leading CMOs and academics to tackle key challenges facing marketing. A primary issue discussed in a recent meeting centered on the best practices that different marketing organizations use to coach and develop talent. Below are some thoughts that emerged from the meeting.<\/p>\n

Observations Regarding Marketing Talent Development<\/p>\n

Ken Bernhardt, founder of the Atlanta CMO Roundtable, teed up the discussion with the following observations:<\/p>\n

Read More:
\nhttps:\/\/www.forbes.com\/sites\/kimberlywhitler\/2018\/07\/01\/how-firms-can-do-a-better-job-developing-marketing-talent\/#3f153ed87397<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

By Kimberly A. Whitler There is arguably no function that is undergoing as much change as marketing. Between shifting consumer habits, digital transformation, and the need to migrate toward the analytical side of marketing, what marketers do, who they work with, and how they impact the firm is changing dramatically. Consequently, one area that CMOs […]<\/p>\n","protected":false},"author":1,"featured_media":817,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[46,66],"tags":[450],"class_list":["post-1178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-hr-2","tag-marketing-talent"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ejobsitesoftware.com\/blog\/wp-content\/uploads\/2017\/06\/businessman-2048094_1920.jpg?fit=1920%2C1280&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p4vlXG-j0","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1821,"url":"https:\/\/ejobsitesoftware.com\/blog\/hire-fast-fire-fast-new-strategies-for-competitive-marketing-job-markets\/","url_meta":{"origin":1178,"position":0},"title":"Hire Fast, Fire Fast: New Strategies For Competitive Marketing Job Markets","author":"admin","date":"March 8, 2019","format":false,"excerpt":"By Jennifer Davis Building a customer-centric enterprise relies on employees building relationships, acting on insights and growing alongside the needs of customers. Underlying this is an assumption that marketing teams have the personnel they need and that they are up to the task. 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In recent years, recruitment has undergone significant transformations driven by technological advancements, shifting workforce demographics, and evolving job market dynamics. This blog explores the\u2026","rel":"","context":"In "Job Board Software"","block_context":{"text":"Job Board Software","link":"https:\/\/ejobsitesoftware.com\/blog\/category\/job-board-software\/"},"img":{"alt_text":"Recruitment Trends, Challenges, and Innovations","src":"https:\/\/i0.wp.com\/ejobsitesoftware.com\/blog\/wp-content\/uploads\/2024\/07\/695.jpg?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/ejobsitesoftware.com\/blog\/wp-content\/uploads\/2024\/07\/695.jpg?fit=1000%2C667&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/ejobsitesoftware.com\/blog\/wp-content\/uploads\/2024\/07\/695.jpg?fit=1000%2C667&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/ejobsitesoftware.com\/blog\/wp-content\/uploads\/2024\/07\/695.jpg?fit=1000%2C667&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":1883,"url":"https:\/\/ejobsitesoftware.com\/blog\/bridging-the-gap-between-recruiting-technology-and-results\/","url_meta":{"origin":1178,"position":2},"title":"Bridging the Gap Between Recruiting Technology and Results","author":"admin","date":"April 5, 2019","format":false,"excerpt":"In their continued effort to improve clients' recruiting results, Haley Marketing, the largest website development, social and recruitment marketing firm serving the temporary staffing and executive recruiting industries, just announced new technology partnerships with Jobcase, neuvoo, Resume-Library and Adzuna. 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